Marketing research / Donald S. Tull.
By: Tull, Donald S.
Material type:
BookPublisher: [S.l.] : Prentice Hall, 1993Edition: 6 Sub ed.Description: 863 p. ; 24 cm.ISBN: 0024219320 (hardcover); 9780024219329 (hardcover).Online resources: Amazon.com Summary: Introductory text in marketing research. Concerned with the doing of good decisional research, specifically good marketing research. DLC: Marketing research.
| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Books
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Central Library, QUEST, Nawabshah
Welcome to the Central Library, QUEST, Nawabshah, Sindh, Pakistan |
657TUL (Browse shelf) | Available | D1305 |
Total holds: 0
Introductory text in marketing research. Concerned with the doing of good decisional research, specifically good marketing research. DLC: Marketing research.
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